Airbnb vs Booking Holdings (ABNB vs BKNG)
Side by side from their SEC filings: revenue, margins, growth, returns and valuation, plus short interest, insider activity and institutional ownership.
Booking Holdings is the larger company by revenue ($26.9B vs $12.2B) and market value ($138.2B vs $88.2B). Booking Holdings has grown revenue faster over the last 4 fiscal years (+145.6% cumulative vs +104.3%). Booking Holdings runs the higher operating margin (32.8% vs 20.8%). Booking Holdings trades at the lower trailing P/E (23.5x vs 36.6x).
About Airbnb
Airbnb, Inc. operates a global online marketplace that connects guests with hosts offering unique stays, experiences, and services in over 220 countries and regions. The company provides a platform for hosts to list and manage their properties and for guests to discover and book accommodations and activities through its website and mobile app. Airbnb serves a global community of hosts and travelers, supporting secure payments, customer support, and trust and safety features.
About Booking Holdings
Booking Holdings Inc. operates online travel and restaurant reservation services through its brands Booking.com, Priceline, Agoda, KAYAK, and OpenTable. The company offers accommodations, flights, ground transportation, activities, and restaurant reservations to consumers worldwide. It serves travelers by facilitating bookings and payments with travel service providers and restaurants, primarily through its online platforms.
Head to head (ABNB FY2025 vs BKNG FY2025)
| Metric | ABNBFY2025 | BKNGFY2025 |
|---|---|---|
| Revenue | $12.24B | $26.92B |
| Revenue growth (YoY) | 10.3% | 13.4% |
| Gross margin | 83.0% | — |
| Operating margin | 20.8% | 32.8% |
| Net margin | 20.5% | 20.1% |
| Net income | $2.51B | $5.40B |
| Diluted EPS | — | $165.57 |
| FCF margin | — | 33.8% |
| ROE | 30.6% | — |
| Debt / equity | 0.0× | — |
| Market cap | $88.21B | $138.23B |
| P/E (TTM) | 36.6× | 23.5× |
Fundamentals are from each company’s SEC filings (ABNB FY2025, BKNG FY2025). P/E and market cap are derived from recent market prices and update daily.
Five-year trend (as reported)
| Revenue | FY2021 | FY2022 | FY2023 | FY2024 | FY2025 |
|---|---|---|---|---|---|
| ABNB | $5.99B | $8.40B | $9.92B | $11.10B | $12.24B |
| BKNG | $10.96B | $17.09B | $21.36B | $23.74B | $26.92B |
Peer standing
Where each company ranks among the 403 Consumer Discretionary companies, on the same scale. Each figure is ranked only against peers that report it. Percentiles describe position in the distribution, not a rating.
| Metric | ABNB | BKNG |
|---|---|---|
| Operating margin | 20.8%93rd percentile of 348 | 32.8%99th percentile of 348 |
| Net margin | 20.5%97th percentile of 377 | 20.1%97th percentile of 377 |
| Revenue growth (YoY) | +10.3%78th percentile of 394 | +13.4%82nd percentile of 394 |
| P/E (TTM) | 36.6×82nd percentile of 249 | 23.5×61st percentile of 249 |
| Short interest (days to cover) | 3.44d50th percentile of 401 | 2.97d43rd percentile of 401 |
Short interest
| FINRA settlement data | ABNB | BKNG |
|---|---|---|
| Shares sold short | 14.9M | 29.8M |
| Change vs prior settlement | +1.7% | +17.7% |
| Days to cover | 3.44 | 2.97 |
| As of settlement | 2026-06-30 | 2026-06-30 |
Source: FINRA Consolidated Short Interest. FINRA is the owner and source of the FINRA-supplied data; republishing or redistributing it is not permitted. Not presented as a percentage of float. No FINRA endorsement of this product is implied.
Insider activity (last 90 days)
| Form 4 open-market activity | ABNB | BKNG |
|---|---|---|
| Buys | 0 | 0 |
| Sells | 120 ($396.0M) | 4 ($10.2M) |
Open-market purchases and sales reported on SEC Form 4 (grants, exercises and tax withholding excluded). For context, about 16% of covered companies saw any open-market insider buy in a 90-day window.
Held by the same investors
8 tracked 13F managers hold both Airbnb and Booking Holdings as of their latest quarterly filings: AQR Capital Management, Bridgewater Associates, Citadel Advisors, D. E. Shaw, Gotham Asset Management, Millennium Management, Point72 Asset Management, Two Sigma Investments. See which superinvestors hold your own portfolio with the smart money checker.
Go deeper
Track ABNB and BKNG
Get an alert when either company files something material, see which superinvestors own them, and ask their filings a question with cited answers.
Start monitoring freeIncludes one free filing-grounded research answer. Or check your whole portfolio, no account needed.
Data sourced from SEC EDGAR (public domain). Figures are as-reported and may be unaudited or restated; verify against the source filings before relying on them. Comparisons are descriptive (higher or lower on a reported figure), not a rating or a recommendation. Informational only. Not investment advice.