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Booking Holdings vs Expedia Group (BKNG vs EXPE)

Side by side from their SEC filings: revenue, margins, growth, returns and valuation, plus short interest, insider activity and institutional ownership.

Booking Holdings is the larger company by revenue ($26.9B vs $14.7B) and market value ($147.0B vs $36.5B). Booking Holdings has grown revenue faster over the last 4 fiscal years (+145.6% cumulative vs +71.4%). Booking Holdings runs the higher operating margin (32.8% vs 12.7%). Expedia Group trades at the lower trailing P/E (19.1x vs 21.7x).

About Booking Holdings

Booking Holdings Inc. operates online travel and restaurant reservation services through its brands Booking.com, Priceline, Agoda, KAYAK, and OpenTable. The company offers accommodations, flights, ground transportation, activities, and restaurant reservations to consumers worldwide. It serves travelers by facilitating bookings and payments with travel service providers and restaurants, primarily through its online platforms.

Head to head (BKNG FY2025 vs EXPE FY2025)

MetricBKNGFY2025EXPEFY2025
Revenue$26.92B$14.73B
Revenue growth (YoY)13.4%7.6%
Gross margin
Operating margin32.8%12.7%
Net margin20.1%8.8%
Net income$5.40B$1.29B
Diluted EPS$165.57$9.81
FCF margin33.8%21.1%
ROE50.8%
Long-term debt / equity1.75×
Market cap$147.04B$36.51B
P/E21.7×19.1×

Fundamentals are from each company’s SEC filings (BKNG FY2025, EXPE FY2025). ROE is net income over fiscal-year-end equity; long-term debt / equity counts non-current term debt only. P/E and market cap are derived from stored market prices, last retrieved on a rolling basis and typically within the past week.

Five-year trend (as reported)

RevenueFY2021FY2022FY2023FY2024FY2025
BKNG$10.96B$17.09B$21.36B$23.74B$26.92B
EXPE$8.60B$11.67B$12.84B$13.69B$14.73B
Net incomeFY2021FY2022FY2023FY2024FY2025
BKNG$1.17B$3.06B$4.29B$5.88B$5.40B
EXPE$12.0M$352.0M$797.0M$1.23B$1.29B
Operating marginFY2021FY2022FY2023FY2024FY2025
BKNG22.8%29.9%27.3%31.8%32.8%
EXPE2.2%9.3%8.0%9.6%12.7%

Peer standing

Where each company ranks among the 403 Consumer Discretionary companies, on the same scale. Each figure is ranked only against peers that report it. Percentiles describe position in the distribution, not a rating.

MetricBKNGEXPE
Operating margin
32.8%99th percentile of 348
12.7%82nd percentile of 348
Net margin
20.1%97th percentile of 377
8.8%77th percentile of 377
FCF margin
33.8%99th percentile of 351
21.1%97th percentile of 351
Revenue growth (YoY)
+13.4%83rd percentile of 394
+7.6%67th percentile of 394
P/E
21.7×63rd percentile of 249
19.1×51st percentile of 249
Short interest (days to cover)
3.55d45th percentile of 401
3.16d40th percentile of 401

Short interest

FINRA settlement dataBKNGEXPE
Shares sold short21.2M5.6M
Change vs prior settlement-10.3%-29.0%
Days to cover3.553.16
As of settlement2026-08-142026-08-14

Source: FINRA Consolidated Short Interest. FINRA is the owner and source of the FINRA-supplied data; republishing or redistributing it is not permitted. Not presented as a percentage of float. No FINRA endorsement of this product is implied.

Insider activity (last 90 days)

Form 4 activity (codes P/S)BKNGEXPE
Buys00
Sells19 ($16.7M)6 ($5.0M)

Non-derivative purchases (code P) and sales (code S) reported on SEC Form 4, which may be open-market or private (grants, exercises and tax withholding excluded). For context, about 15% of covered companies saw any reported insider purchase (code P) in a 90-day window.

Held by the same investors

7 tracked 13F managers hold both Booking Holdings and Expedia Group as of their latest quarterly filings: AQR Capital Management, Bridgewater Associates, Citadel Advisors, D. E. Shaw, Gotham Asset Management, Millennium Management, Two Sigma Investments. See which superinvestors hold your own portfolio with the smart money checker.

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Data sourced from SEC EDGAR. Figures are as-reported and may be unaudited or restated; verify against the source filings before relying on them. Comparisons are descriptive (higher or lower on a reported figure), not a rating or a recommendation. Informational only. Not investment advice.