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Nasdaq · Communication Services

Baidu, Inc. (BIDU)

As-reported financials and recent SEC filings for Baidu, Inc., latest fiscal period FY2025. Financial statements come straight from the company’s EDGAR filings; valuation figures such as P/E and market cap use market data.

About Baidu, Inc.

Baidu, Inc. is a Chinese technology company specializing in artificial intelligence and internet services. It offers a range of products including a mobile ecosystem with apps like Baidu App and ERNIE Bot, AI cloud infrastructure and applications serving enterprises and the public sector, and autonomous driving technology. Baidu serves hundreds of millions of users, tens of millions of developers, and hundreds of thousands of enterprises primarily in China.

Snapshot

Revenue
$18.46B
Revenue growth (YoY)
1.2%
Net income
$799.0M
Diluted EPS
Gross margin
43.9%
Operating margin
-4.5%
Net margin
4.3%
FCF margin
-11.7%
ROE
P/E (TTM)
Market cap
$35.83B
Debt / equity

Fundamentals are from SEC filings. P/E and market cap are derived from recent market prices, refreshed on a rolling basis (typically within the past week).

What changed at Baidu

  • Revenue grew 1.2% to $18.5B in FY2025, after a 3.8% decline the year before.
  • Operating margin is now a 4.5% loss in FY2025, from 8.5% in FY2021.
  • Free cash flow was negative $2.2B in FY2025.
  • Net income fell 75.5% to $799M in FY2025.

Computed from the as-reported figures in the statements below. A change we cannot state from filed figures is left out rather than estimated.

Peer comparison

Where Baidu’s fundamentals sit among the 330 software companies. Each figure is ranked only against peers that report it, from lowest (left) to highest (right).

Gross margin43.9%
23rd percentile of 262
Operating margin-4.5%
36th percentile of 302
Net margin4.3%
55th percentile of 306
FCF margin-11.7%
10th percentile of 283
Revenue growth (YoY)+1.2%
25th percentile of 323
Short interest3.77d
41st percentile of 329

Baidu’s FCF margin of -11.7% ranks in the 10th percentile of the 283 software companies reporting it.

No open-market insider buys in the last 90 days; 1 insider sale totaling $2.0M. For context, about 16% of companies in the universe saw any open-market insider buying in the same window. Browse insider activity →

Percentiles describe where a figure sits among industry peers reporting it (100th = highest). They are position within a peer group, not a rating, and not investment advice. Short interest ranking uses days to cover from FINRA Consolidated Short Interest data; FINRA is the owner and source of that data, included at no additional charge.

Institutional ownership

Held by 3 of the superinvestors we track (plus 3 quant / multi-strat books), based on each investor’s most recent 13F (latest Q1 2026).

Conviction investors
3
+3 quant / multi-strat
Initiated / added
4
0 new, 4 added
Reduced / exited
3
2 trimmed, 1 exited
Combined position
$310.9M
reported long value
InvestorAs ofPosition valueSharesChange
ARK Investment ManagementQ1 2026$124.8M1.1MReduced
AppaloosaQ1 2026$77.1M692.1KAdded
Millennium ManagementquantQ1 2026$43.9M394.0KAdded
Citadel AdvisorsquantQ1 2026$41.9M376.2KReduced
D. E. ShawquantQ1 2026$20.1M180.4KAdded
Dodge & CoxQ1 2026$3.1M27.5KAdded

No longer held by: Point72 Asset Management (as of Q1 2026)

From quarterly Form 13F filings, which can be up to 45 days delayed. Long US-listed positions only: excludes short positions, options, cash, bonds, and non-US holdings, so this is not a manager’s complete portfolio. Counts are of the investors we track, not all institutions. Not investment advice.

Recent insider activity

Non-derivative buys and sells (codes P/S) reported by officers, directors and 10% owners on SEC Form 4.

Buys (90d)
0
open-market
Bought (90d)
open-market value
Sells (90d)
1
$2.0M
Signal
Net selling
by $ value, 90d
Trade dateInsiderTypeSharesPriceValue
2026-05-21
filed 2026-05-26
Foo JixunDirectorSell122.6K$16.32$2.0M

Reported non-derivative purchases and sales (codes P/S) — which may be open-market or private; excludes option exercises, grants, and shares withheld for taxes. Dates shown are the trade date; a Form 4 can be filed days to years later. A sale can be routine (e.g. a pre-set 10b5-1 plan), so read individual transactions in context. From SEC Form 4. Not investment advice.

Short interest

Total shares sold short as of each twice-monthly FINRA settlement. Rising short interest means more investors are positioned against the stock; days to cover estimates how many trading days of average volume that position represents.

Shares short
9.8M
settled 2026-07-15
Change vs prior
-16.6%
vs previous settlement
Days to cover
3.77
at avg daily volume
Avg daily volume
2.6M
FINRA reported
SettlementShares shortChangeDays to cover
2026-07-159.8M-16.6%3.77
2026-06-3011.7M+35.9%5.29
2026-06-158.6M-32.1%3.59
2026-05-2912.7M+48.1%4.83
2026-05-158.6M+21.0%2.69
2026-04-307.1M+12.1%3.46
2026-04-156.3M-1.2%3.60
2026-03-316.4M-12.6%3.58

Source: FINRA Consolidated Short Interest. FINRA is the owner and source of the FINRA-supplied data, which is included at no additional charge for your own personal or professional use; republishing or redistributing it is not permitted. Settlement dates are shown; FINRA publishes each settlement about nine business days later, so the latest figure can be two to four weeks old. Not presented as a percentage of float. No FINRA endorsement of this product is implied. Not investment advice.

Income statement (as reported)

 FY2025FY2024FY2023FY2022FY2021
Revenue$18.46B$18.24B$18.96B$17.93B$19.54B
Gross profit$8.10B$9.18B$9.80B$8.66B$9.44B
Operating income$-833.0M$2.91B$3.08B$2.31B$1.65B
Net income$799.0M$3.25B$2.86B$1.10B$1.60B
Diluted EPS

Figures as reported to the SEC. Underlined values link to the filing they came from; dotted values are calculated by us from reported figures; “adj” means restated for a stock split (hover to see the figure as filed). Full methodology.

Balance sheet (as reported)

Figures as reported to the SEC. Underlined values link to the filing they came from; dotted values are calculated by us from reported figures; “adj” means restated for a stock split (hover to see the figure as filed). Full methodology.

Cash flow (as reported)

 FY2025FY2024FY2023FY2022FY2021
Operating cash flow$-431.0M$2.91B$5.16B$3.79B$3.16B
Capital expenditure$1.73B$1.11B$1.58B$1.20B$1.71B
Free cash flow$-2.16B$1.79B$3.58B$2.59B$1.45B

Figures as reported to the SEC. Underlined values link to the filing they came from; dotted values are calculated by us from reported figures; “adj” means restated for a stock split (hover to see the figure as filed). Full methodology.

Company facts

ExchangeNasdaq
SectorCommunication Services
SIC industryServices-Computer Programming, Data Processing, Etc.
Fiscal year endDecember 31
Latest fiscal periodFY2025
SEC filings since2005
SEC CIK1329099

Recent SEC filings

20-F2026-03-17
View on EDGAR →
20-F2025-03-28
View on EDGAR →
6-K2026-07-28
View on EDGAR →
6-K2026-07-27
View on EDGAR →
6-K2026-07-22
View on EDGAR →
6-K2026-07-16
View on EDGAR →

Largest software peers

All software stocksAll Communication Services companies →

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Data sourced from SEC EDGAR (public domain). Figures are as-reported and may be unaudited or restated; verify against the source filing before relying on them. Informational only. Not investment advice.